INSIGHT: We craft indelible connections that engage the mind and move the heart. INSIGHT is a graphic design boutique nationally and internationally awarded for exceptional logo design, corporate identity design and branding.
A new identity for the favorite water of Elvis Presley and Frank Sinatra and America’s original bottled sparkling spring water. We developed colors, iconography, 124 different package design SKUs, brand guide work and advertising and POS material. Our brand work includes new entries into Whole Foods, Walmart and Kroger.
Logo Design | Branding | Packaging.
developed Vornado’s Brand Promise, a new strategic brand identity and retail packaging identity that changed the future of Vornado. The solution came in radical simplicity and a revolutionary anti-branding information architecture.
Logo Design | Branding | Packaging.
This is what Del Holzer, Vice President of Marketing, for JBS Swift & Company said, “It isn’t often that a single brand program can totally change perceptions of a company, its people, or products but it is safe to say that the 1855 Brand design work is doing just that. Already we have secured wins with Halperns, Rastelli’s, Freedman / Sysco. These four companies are huge players with tremendous reputations and successes in the industry – with their business, the ripples from the 1855 Brand launch have become waves.”
Guaranteed Tender Angus brand packaging included 12 SKUs, point-of-sale material and back-of-house items for JBS Swift. Swift’s Angus Guaranteed Tender Beef is an upscale look with a favorable price point and a bold guarantee that connects with consumers in their hurried daily lives. The print and embroidery collateral materials reflect with a unique metallic copper. GUARANTEED ANGUS TENDER BEEF: Logo Design | Brand Development | Brand Packaging Design | Point-Of-Sale Posters | Case Header | Case Dividers.
HomeGrown is a daytime eatery that uses locally sourced ingredients with their uniquely healthy and delisious menu. HomeGrown also serves jucies, teas and coffees, beer and booze as earlly as 6 AM. The logo design is a flower and a bee polinating the flower in one image. It represents the natural flow of life and the delisiousness found in healthy eating. Cultivate Kindness is one of HomeGrowns’ founding concepts. Bringing people together around kindness and delisious and healthy food is the vision of the owners HomeGrown.
Logo Design | Branding | Signage | In-Store Signage | Point-Of-Sale material | Appearal | Package Design and more.
This is what Del Holzer, Vice President of Marketing , for JBS Swift & Company said, “It isn’t often that a single brand program can totally change perceptions of a company, its people, or products but it is safe to say that the 1855 Brand design work is doing just that. Already we have secured wins with Halperns, Rastelli’s, Freedman / Sysco. These four companies are huge players with tremendous reputations and successes in the industry – with their business, the ripples from the 1855 Brand launch have become waves.”
logo, identity manual, photo design and art direction, propping, website, retail hanging signs, case dividers, case headers, pricing wheel, case sliders, social media, labeling, food service direct mail, table tents, take-out box, aprons, hats, shipping packaging, special event awards and materials, advertising for print, bus graphics for the New York City market, print material, fleet graphics, billboards and even a candy bar.
Carlos O’Kelly’s is a chain of 20 restaurants in the Midwest. The brand is a mix of elements to reflect the mixed ingredients and flavors of the menu and bar drinks. Real baked dishes and unique sauces enhance the hand prepared enchiladas, burritos, tacos, fajitas, salads and desserts. Carlos brings food and people together.
Logo Development | Collateral material | Website design & development | Instore art | POS material | Menus | Food photography
Rebranding Emprise Bank began with restructuring brand basics like shifting the logo emphisis from an oversized mark to the Emprise Bank typeography, changing the color palette from dingy to bright and redoing all signage with bright and easy to read typeography. Next we shifted the focus from internal improvements and alined the banks branding to the consumer and the consumer’s point of view with the tag-line, “For Me.”
Consumer centric print material, all new signage, websites, digital advertising, stationary and business cards, direct mail material, drive-thru and in-store POS material, annual reports and more.
Body Guitar is the result Dr. Sean Wheeler’s unique life of service. Dr. Sean Wheeler spent years as an intern and in practice diagnosing and treating back pain. His desire to heal his patients from their debilitating back pain Sean tried everything the medical establishment prescribed to no or little effect. His extensive observations revealed patterns that lead to new discoveries that formed a true understanding of the actual causes of back pain. From there he developed Body Guitar, a set of medical procedures, posture protocols and exorcize routines, to truly heal the cause of patient’s pain.
Logo Design | Branding | Website design & development | Social media marketing | Book Design.
