1855 Brand Packaging

1855 BRAND

This is what Del Holzer, Vice President of Marketing, for JBS Swift & Company said, “It isn’t often that a single brand program can totally change perceptions of a company, its people, or products but it is safe to say that the 1855 Brand design work is doing just that. Already we have secured wins with Halperns, Rastelli’s, Freedman / Sysco. These four companies are huge players with tremendous reputations and successes in the industry – with their business, the ripples from the 1855 Brand launch have become waves.”

Emprise Bank

Rebranding Emprise Bank began with restructuring brand basics like shifting the logo emphisis from an oversized mark to the Emprise Bank typeography, changing the color palette from dingy to bright and redoing all signage with bright and easy to read typeography. Next we shifted the focus from internal improvements and alined the banks branding to the consumer and the consumer’s point of view with the tag-line, “For Me.”

Emprise Bank Brand Development:

Consumer centric print material, all new signage, websites, digital advertising, stationary and business cards, direct mail material, drive-thru and in-store POS material, annual reports and more.

HomeGrown

HOMEGROWN:

HomeGrown is a daytime eatery that uses locally sourced ingredients with their uniquely healthy and delisious menu. HomeGrown also serves jucies, teas and coffees, beer and booze as earlly as 6 AM. The logo design is a flower and a bee polinating the flower in one image. It represents the natural flow of life and the delisiousness found in healthy eating. Cultivate Kindness is one of HomeGrowns’ founding concepts. Bringing people together around kindness and delisious and healthy food is the vision of the owners HomeGrown.

HomeGrown Brand Development:

1855 Brand Meats

1855 BRAND

This is what Del Holzer, Vice President of Marketing , for JBS Swift & Company said, “It isn’t often that a single brand program can totally change perceptions of a company, its people, or products but it is safe to say that the 1855 Brand design work is doing just that. Already we have secured wins with Halperns, Rastelli’s, Freedman / Sysco. These four companies are huge players with tremendous reputations and successes in the industry – with their business, the ripples from the 1855 Brand launch have become waves.”

1855 Brand Development:

logo, identity manual, photo design and art direction, propping, website, retail hanging signs, case dividers, case headers, pricing wheel, case sliders, social media, labeling, food service direct mail, table tents, take-out box, aprons, hats, shipping packaging, special event awards and materials, advertising for print, bus graphics for the New York City market, print material, fleet graphics, billboards and even a candy bar.

Carlos O’Kelly’s

CARLOS O’KELLY’S MEXICAN RESTAURANT:

Carlos O’Kelly’s is a chain of 20 restaurants in the Midwest. The brand is a mix of elements to reflect the mixed ingredients and flavors of the menu and bar drinks. Real baked dishes and unique sauces enhance the hand prepared enchiladas, burritos, tacos, fajitas, salads and desserts. Carlos brings food and people together.

CARLOS O’KELLY’S BRANDING:

Scotch and Sirloin

SCOTCH AND SIRLOIN:

The Scotch and Sirloin is the premier steakhouse of the midwest. Since 1968 The Scotch has served the finest steaks and wine to guest form the world over and has been awarded one of the top 20 restaurants in the US.

BRAND DEVELOPMENT:

Portfolio Tag: Indoor Signage

1855 Brand Packaging

1855 BRAND

Emprise Bank

Emprise Bank

Emprise Bank Brand Development:

HomeGrown

HOMEGROWN:

HomeGrown Brand Development:

Carlos O’Kelly’s

CARLOS O’KELLY’S MEXICAN RESTAURANT:

CARLOS O’KELLY’S BRANDING:

Scotch and Sirloin

SCOTCH AND SIRLOIN:

BRAND DEVELOPMENT:

Insight Design Communications