Tracy does it all superbly; great listener, smart design, on time and on budget. Thanks Insight!

Thank you Kelly,
You are the consummate professional and make my job so much easier. THANK YOU!

Award-winning designers, sleek and concise logos are memorable and beautiful. His imaginative yet professional brand designs capture the essence of a business and captivate the mind of the viewer in a few simple strokes. Holdeman has the ability to take the abstract concepts of a business and formulate them in a fixed and elegant representation.

Thank you Jodi,
You are an artist through and through. There is nothing fake about you. You are the real thing!

“Tracy listens so well it’s like he reads my mind. Then he stirs it around and makes the most salient point out of my ideas. He is brilliant!”

Thank you Steve,
You whisper poetry in the consumers’ ear and engage the marketplace instead of screaming more and louder. You are a true genius.(http://whisperny.com/)

“Genius!”

Thank you Gregory,
Maybe you’re the genius? Maybe your genius brings out the best in me. 
Thanks for everything!

“I’ve worked with Tracy and Insight for over 20 years. They are fabulous!”

Thank you Eric,
You are one of the most amazing people I’ve ever met. I can’t thank you enough!

“I’ve worked with many agencies and design firms and few people “get me”. Tracy “got me” and helped me flush out ideas I could not yet formulate. Insight made my job easier, more enjoyable and more successful. We worked together on digital marketing and landing pages, digital branding, website development, packaging, Point-Of-Sale displays, event promotions, logo design and product branding. I recommend Insight all the time. 
Thanks Insight!”

Thank you Liz,
I have truly enjoyed working with you. Yes ... you are a little particular but that’s because you want the best. I am proud of the work we did together and helping you fulfill your best intentions. You are awesome!
Thank you! 

“Without a doubt, Tracy Holdeman is the most talented, creative, responsive designer I've had the privilege of working with. From the most complex integrated marketing programs to down-and-dirty projects, Tracy's abilities drive business. He truly understands how design must translate into commerce rather than merely design for design's sake. He has assembled an amazing team at Insight Design, a team with complimentary skills that make turnkey design effective and efficient. I've worked with Tracy along every stop, more than 20 years, and to this day everyone and every company I've been associated with know that he is, without question, my "Go-To Guy". I encourage you to call him and see for yourself.”

Thank You Greg,
You have helped my business immeasurably and have been a great friend. Thank you for all you have done for me. We’ve done a lot of work together and had a lot of fun doing it! Thank You!!!

“Tracy and Insight are exceptional! They have helped me formulate my marketing messages and have been intregrale in developing the renewed brand image of The Scotch. For 15 years, Insight has created logos, websites, signage, menus, food photography and restaurant interior photography, social media and much more my businesses. We work together and I trust in our combined efforts.”

Thank you Mike,
You express your passion and vision in such moving terms that I can’t help but be inspired. Thank you for all you have done for me personally and my business. Thank you is not enough.

We are a multidisciplinary design firm with extensive experience in Corporate Identity and Brand Development. Based in Wichita Kansas, Insight Design is a practitioner of the art & artistry of visual communication. We apply creativity in the interpretation and application of marketing information to best reach our clients business goals with logo design, digital and traditional branding, website development or social media.    

In a world of overwhelming choice, overflowing abundance, fragmenting of distribution channels and increased consumer control, the new marketplace is individualized and interpersonal, which has rendered traditional marketing methodologies ineffective.  

At Insight we are creative designers working in the realm of marketing. Creativity as a means of reaching the consumer with the most salient message. Creativity as a visual differentiator. Creativity as a prospector of simplicity. Creativity as a psychologist of emotional empathy. Creativity as a brand architect. Creativity as a means of designing effectively in the real world. 

We believe that the best brands–those that are most successful–are in many ways like people. They have a personality, a character, unique unto themselves that engages and connects on more than just a rational level, but with the emotional complexity that is the human experience. The best brands function like interpersonal relationships. Creativity is the incalculable advantage.

HomeGrown brand is a healthy and locally sourced restaurant that also serves alcoholic drinks in the AM.

HomeGrown logo design is a flower/bee/the natural process of life and food.