At Insight we are creative designers working in the realm of marketing. Creativity as a means of reaching the consumer with the most salient message. Creativity as a visual differentiator. Creativity as a prospector of simplicity. Creativity as a psychologist of emotional empathy. Creativity as a brand architect. Creativity as a means of designing effectively in the real world. 

We believe that the best brands–those that are most successful–are in many ways like people. They have a personality, a character, unique unto themselves that engages and connects on more than just a rational level, but with the emotional complexity that is the human experience. The best brands function like interpersonal relationships. Creativity is the incalculable advantage.