Emprise Bank

Rebranding Emprise Bank began with restructuring brand basics like shifting the logo emphisis from an oversized mark to the Emprise Bank typeography, changing the color palette from dingy to bright and redoing all signage with bright and easy to read typeography. Next we shifted the focus from internal improvements and alined the banks branding to the consumer and the consumer’s point of view with the tag-line, “For Me.”

Emprise Bank Brand Development:

Consumer centric print material, all new signage, websites, digital advertising, stationary and business cards, direct mail material, drive-thru and in-store POS material, annual reports and more.

J.P. Weigand & Sons

J. P. WEIGAND & SONS BRAND

For over a century, J.P. Weigand & Sons, Inc. might be the most viewed logo in Kansas. J.P. Weigand & Sons, Inc. has been instrumental in the growth and development of residential, commercial and industrial real estate in the city of Wichita, the Wichita, KS. area, the Kansas City area and parts all over the State. The process for changing such a historically influential and important brand logo and brand identity should be a deliberate one. J.P. Weigand & Sons, Inc., with over a hundred years of equity in the name and several decades of equity in their brand logo would be best served to avoid any drastic change.

J. P. Weigand & Sons Brand Development:

Logo design and brand identity, identity manual, website, signage, advertising and print.

Carlos O’Kelly’s

CARLOS O’KELLY’S MEXICAN RESTAURANT:

Carlos O’Kelly’s is a chain of 20 restaurants in the Midwest. The brand is a mix of elements to reflect the mixed ingredients and flavors of the menu and bar drinks. Real baked dishes and unique sauces enhance the hand prepared enchiladas, burritos, tacos, fajitas, salads and desserts. Carlos brings food and people together.

CARLOS O’KELLY’S BRANDING:

1855 Brand Meats

1855 BRAND

This is what Del Holzer, Vice President of Marketing , for JBS Swift & Company said, “It isn’t often that a single brand program can totally change perceptions of a company, its people, or products but it is safe to say that the 1855 Brand design work is doing just that. Already we have secured wins with Halperns, Rastelli’s, Freedman / Sysco. These four companies are huge players with tremendous reputations and successes in the industry – with their business, the ripples from the 1855 Brand launch have become waves.”

1855 Brand Development:

logo, identity manual, photo design and art direction, propping, website, retail hanging signs, case dividers, case headers, pricing wheel, case sliders, social media, labeling, food service direct mail, table tents, take-out box, aprons, hats, shipping packaging, special event awards and materials, advertising for print, bus graphics for the New York City market, print material, fleet graphics, billboards and even a candy bar.

HomeGrown

HOMEGROWN:

HomeGrown is a daytime eatery that uses locally sourced ingredients with their uniquely healthy and delisious menu. HomeGrown also serves jucies, teas and coffees, beer and booze as earlly as 6 AM. The logo design is a flower and a bee polinating the flower in one image. It represents the natural flow of life and the delisiousness found in healthy eating. Cultivate Kindness is one of HomeGrowns’ founding concepts. Bringing people together around kindness and delisious and healthy food is the vision of the owners HomeGrown.

HomeGrown Brand Development:

HOPE

HOPE:

HOPE assist the economically disadvantaged with financial education and financial support to become home owners and enjoy more stable families and more productive lives. To complete the circle, HOPE also builds high quality and ecologically efficient homes in forgotten and struggling communities.

HOPE BRANDING:

Logo Design | collateral material | Website design & development

Mountain Valley

THE MOUNTAIN VALLEY SPRING WATER BRANDING:

A new identity for the favorite water of Elvis Presley and Frank Sinatra and America’s original bottled sparkling spring water. We developed colors, iconography, 124 different package design SKUs, brand guide work and advertising and POS material. Our brand work includes new entries into Whole Foods, Walmart and Kroger.

THE MOUNTAIN VALLEY SPRING WATER BRANDING:

Logo Design | Branding | Packaging.

Vornado

VORNADO:

developed Vornado’s Brand Promise, a new strategic brand identity and retail packaging identity that changed the future of Vornado. The solution came in radical simplicity and a revolutionary anti-branding information architecture.

VORNADO BRAND DESIGN:

Logo Design | Branding | Packaging.

Archives: Brand Designs

Emprise Bank

Emprise Bank

Emprise Bank Brand Development:

J.P. Weigand & Sons

J. P. WEIGAND & SONS BRAND

J. P. Weigand & Sons Brand Development:

Carlos O’Kelly’s

CARLOS O’KELLY’S MEXICAN RESTAURANT:

CARLOS O’KELLY’S BRANDING:

HomeGrown

HOMEGROWN:

HomeGrown Brand Development:

HOPE

HOPE:

HOPE BRANDING:

Mountain Valley

THE MOUNTAIN VALLEY SPRING WATER BRANDING:

THE MOUNTAIN VALLEY SPRING WATER BRANDING:

Vornado

VORNADO:

VORNADO BRAND DESIGN:

Insight Design Communications

Emprise Bank

Emprise Bank Brand Development:

J. P. WEIGAND & SONS BRAND

J. P. Weigand & Sons Brand Development:

CARLOS O’KELLY’S MEXICAN RESTAURANT:

CARLOS O’KELLY’S BRANDING:

1855 BRAND

1855 Brand Development:

HOMEGROWN:

HomeGrown Brand Development:

HOPE:

HOPE BRANDING:

THE MOUNTAIN VALLEY SPRING WATER BRANDING:

THE MOUNTAIN VALLEY SPRING WATER BRANDING:

VORNADO:

VORNADO BRAND DESIGN:

GRANDMA MABEL’S LEGACY BRAND DESIGN:

GRANDMA MABEL’S LEGACY BRAND DESIGN:

GENERATION ON:

GENERATION ON BRAND DEVELOPMENT:

Insight Design Communications