A Logo Design from a Different Perspective.

The Wichita Ballet logo design isn't about the dancers, it's about the audience. It's about how a live performance can change a persons outlook on life. It's about the audience: buying a ticket sometimes weeks or months in advance, waiting for the day of the performance, getting through the hustle and traffic and finally arriving at the theater, finding the correct seat, reading the program, waiting, anticipating. The lights dim. The excitement is palpable. Then, the first dancer bursts onto the stage. The crowd cheers. The Wichita Ballet logo design is about that moment. That moment from the fan's eyes and emotions. The entrance. The applause. The wow.

The Wichita Ballet logo design is used on letterhead, business cards, website designs, advertising and promotional material.